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Case

Case Studies

Improving Contract Renewal Rates for a Global Technology Company

25-39%renewal rate uplift for non-performing segments
4-7%overall quarterly improvement
USD 220Kincremental revenue per quarter, no added headcount
The Challenge

A leading B2B software provider managed thousands of service contracts across global resellers and distributors. Renewal processes were inconsistent across geographies, risk identification was manual, and frontline teams had no governance mechanism to prioritise high-risk contracts, which drove renewal rates down and operational costs up.

The Solution

Dr. Shylu John led the design of a data-driven governance model, built on an unsupervised ML (K-means) segmentation engine that classified resellers into four renewal-risk clusters: Loyal, High Performer, Medium Performer and Non-Performer. A capacity-aligned intervention strategy directed effort to the highest-risk accounts, delivered through a scalable Shiny R governance platform with real-time dashboards, automated segmentation and drill-down analytics, giving leadership 120-day advance visibility into renewal risk.

Further Outcomes
  • Significantly improved renewal forecasting accuracy and governance visibility
Responsible AI
  • No sensitive customer-level data used
  • Reseller-level operational indicators only
  • Transparent variable transformations
  • Collaborative stakeholder workshops for buy-in

AI-Driven Risk Assessment for Global Insurer

75%reduction in time and effort
90%+accuracy in risk assessment
The Challenge

Underwriters spent hours manually mining annual reports, ESG disclosures and loss reports for risk signals. The process was vulnerable to incomplete data, shifting regulations and high integration costs for new analytics tools.

The Solution

Dr. Shylu John was engaged to design and deliver a GenAI-powered risk assessment tool on Google Cloud Platform, combining a predefined Q&A module with an interactive chatbot integrated with OpenAI's GPT. It automates analysis across three report types, enabling automated risk identification and precision query handling at scale.

Further Outcomes
  • Deeper, faster insight into financial stability, business plans and regulatory exposure

Automated Data Extraction for Vehicle Registration Documents for Global Insurer

10,000+documents processed for Quote and Buy
85%of documents extracted with two errors or fewer
42%touchless processing rate
The Challenge

Vehicle registration documents require capturing 40+ data fields (identification, vehicle specifications, ownership and compliance certificates) for the insurance quote and buy process. Manual extraction from thousands of scanned or photographed documents was slow, labour-intensive and error-prone, directly affecting premium accuracy and regulatory compliance.

The Solution

Dr. Shylu John was engaged to design a deep learning-based OCR system trained specifically on German registration documents, built to handle real-world variability in scan quality and formats. Deployed as a scalable API service, it integrates directly into the underwriting workflow, with human oversight, fairness checks and full data-privacy compliance built in throughout.

Responsible AI
  • No PII used
  • Human oversight on critical decisions
  • Bias and fairness testing
  • Full audit trails
  • Monthly drift monitoring for long-term reliability

Predictive Modelling to Reduce Litigation in Liability Claims for Global Insurer

15%reduction in litigation rates
£1.3Mreduction in solicitor fees
4Ximprovement in negotiation accuracy
2claims touchpoints, down from six or more
The Challenge

A UK insurer's Employer's and Public Liability claims teams had 35 business days to propose Stage-2 settlement counteroffers under the MOJ portal. Limited visibility into historical settlement patterns, no structured way to estimate breakeven values and inconsistent approaches across teams were driving up litigation rates, solicitor fees and operational costs.

The Solution

Dr. Shylu John was engaged to build an end-to-end predictive settlement model, from data discovery and feature engineering through champion/challenger testing and cross-validation, deployed via a scored, versioned pipeline into a web-based decision-support tool. The application gives claims handlers model-guided settlement ranges, backed by audit logs and drift monitoring for ongoing governance.

Responsible AI
  • Transparent error metrics
  • Prediction stability monitoring
  • Full audit trails
  • Model versioning and governance tracking

Claims Severity Monitoring for Motor Insurance Inflation for Global Insurer

3Operating Entities running the platform
The Challenge

Global supply chain disruption, rising parts and labour costs and shifting regulations across markets drove significant claims inflation, pushing up average claim costs, customer premiums and repair cycle times. The insurer had no unified way to track and act on these trends, relying instead on multiple static Excel reports across regions.

The Solution

Dr. Shylu John partnered with business stakeholders to consolidate inflation analysis, claims transformation and root-cause analysis into a single automated Power BI platform, replacing manual reporting with near real-time dashboards. The solution ingests data automatically, refreshes all filters and calculations in one operation, and gives teams analytical depth across claims costs, vehicle repairs and parts pricing, built as a standardised framework deployable across multiple Operating Entities.

Further Outcomes
  • Reduced claims delays and costs through streamlined processing
  • Faster claim resolution and more cost-effective repair decisions
  • Strengthened competitiveness through more effective inflation management
Responsible AI
  • No PII used
  • Fairness assessments conducted
  • Transparent explanation of key drivers
  • Human oversight retained on final settlement decisions
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